In today’s age of globalization, companies face many challenges from technological changes to political instabilities. Amid these talent acquisition challenges has never been more important as today company’s can successfully find, attract, and ultimately recruit skilled talent for there growth.
It’s an open secret that we live in a candidate is driven market where demands are much higher than the supply. Recruiters are going after the same candidates, so the ones that use old fashioned techniques are sure to lose out. You’ve to rethink the ways to attract top talents to your company.
- Recruiters should focus on amplifying their brand. What candidates think of you as an employer is important and your goal should be to create a different perception in the minds of the candidates.
- Promote your brand image through good content and use social media to spread your content. You can include contents like employee spotlight videos, behind the scenes, and other hot topics that will set you apart from the rat race.
When we said demand was greater than supply in the labor market, we meant the candidates now can be more selective as they have multiple options to choose from. This can make recruiters lose their selected candidate to some other organization. Now, what can be done here to retain your selected candidates?
- The recruiter needs to create a great candidate experience that includes the content on your site to the overall interview process.
- Recruiters should optimize their career site with better texts and graphics content. They should also steer clear from the standard interview format. Instead, they should make informal conversation, give office tours, and introduce the candidate to Senior leadership.
A new generation of Millenials is driving the bottom line that is expected to constitute more than half of the workforce by 2020. These Millenials possess very different characteristics from the previous generations.
They have a natural liking and understanding of the technology, they care more about their work environment. And if businesses are not focused on millennials they’re at a competitive disadvantage.
Organizations that understand the importance of Millenials are going to win. So what can be done to attract and retain millennials
- Millennials value more of development and flexible working hours than financial rewards. They want to be given tasks that allow them to stretch and develop new skills.
- Also, millennials value mentors a lot. So mentoring can be a great way to attract and retain them. Good rapport with seniors and instant feedbacks are essential to the process.